Video and Footnotes – Reaching Parishioners with Facebook

Tonight I offered a free webinar on using Facebook to build and strengthen relationships with parishioners. The video is now available:

The following are some additional resources and recommended reading:

Books

• Screen Saved: Peril and Promise of Media in Ministry, by Dan Andriacco
• Branding Faith: Why Some Churches and Nonprofits Impact Culture and Others Don’t, by Phil Cooke (you can also read my review of this book)
• Treasures Holy and Mystical: A Devotional Journey for Today’s Catholics, by Fr. Philip Neri Powell, OP

Church Documents

• Inter mirifica (Decree on Social Communication), Second Vatican Council
• Evangelii nuntiandi (Apostolic exhortation on evangelization), Pope Paul VI
• Redemptoris missio (Encyclical on evangelization), Pope John Paul II
• Message for 44th World Day of Communications (2010), Pope Benedict XVI
• “Ubicumque et Semper” – Decree establishing Pontifical Council for Promoting the New Evangelization, Pope Benedict XVI
• Social Media: Friend or Foe, Google or Hornswoggle?, Bishop Ron Herzog, USCCB Communication Committee
• USCCB Social Media Guidelines

Web Sites and Articles

• What is a Facebook Page and Should Your Ministry Have One?
• The 8 Success Criteria For Facebook Page Marketing
• 13 Simple Ways Of Increasing Your Facebook Likes
• Social Media Strategy: Allow for Control

Videos

• Social Networking in Plain English
• Social Networking: A Primer for Catholic Teachers and Catechists